Turn "just looking" homeowners into booked valuations

The hardest seller lead to win isn't the one ready to instruct today — it's the one still deciding whether to sell at all.

A homeowner who's just started thinking about selling rarely picks up the phone. They browse sold prices, read a couple of articles, look at what else is on the market nearby — and if your website's only option is a generic contact form, most of them leave without giving you anything.

Estelle engages that visitor directly. When someone says they're thinking of selling, she asks about property type, area, and how soon they're looking to move, checks whether they've already had a valuation, and offers a valuation slot once she's actually got enough to make that worthwhile — so what reaches your team is a real opportunity with context attached, not just a name and a maybe. Every seller conversation is also scored hot, medium, or cold based on timeline, so your team can prioritise the homeowners closest to actually moving.